Read the latest insights, updates, and stories from Primary.


How to counter the three major forces eroding your bottom line in 2026
The forces reshaping FX markets in 2026: the sharpest US dollar reversal in 15 years, an oil shock disrupting global supply, and RBA-Fed policy pushing the AUD to multi-year highs. Primary has three strategies to protect your margins through the volatility.


The world’s biggest balance sheets are buying gold. How does this affect your treasury strategy?
Gold's rise is reshaping treasury strategy. With currency risk, geopolitical instability, and dollar erosion accelerating, CFOs must weigh not only gold as an investment option but modern treasury strategy that provides real-time data and diversification.


How the modern CFO is actually implementing AI
AI in 2026 demands proof, not promises. Lovable's $200M ARR growth shows measurable outcomes win investment. For finance teams, real-time AI visibility and ROI accountability are now the new standard.


Can treasury management solve mining's biggest risks in 2026?
Mining CFOs face a paradox in 2026: record commodity prices create opportunity, but operational complexity, geopolitical tensions, and capital constraints threaten performance. Modern treasury management is shifting from cost center to strategic enabler.


The Rolex Paradox: How financial secrecy became a competitive advantage
The Rolex story teaches us that when finance is treated as strategy not reporting, it becomes a growth engine. By keeping financials private and avoiding quarterly pressure, Rolex protected pricing power, funded long-term decisions, and built one of the world’s most dominant luxury brands.


Q4 earnings season: why are companies ignoring the volatility they can control?
January kicks off Q4 earnings season in the US - fuelling volatility. Beyond headlines, FX impacts are often overlooked. Levi’s shows how smart FX hedging can offset operational currency pressure and protect cash, even when margins look hit.


Treasury as strategy: the new competitive advantage in mining
Mining companies investing billions in future-proofing portfolios overlook critical treasury strategy. Optimised cash reserves deliver 4.5% institutional yields, extending runway by an average of 2.5 months. Transform idle capital into strategic advantage for M&A, sustainability, tech investment.


FX mismanagement is eroding your bottom line: from reactive to proactive strategy
FX volatility is silently eroding Australian business profits. Today’s volatile economic conditions coupled with lack in real time visibility of currency movements - reactive FX strategies have become the norm. Primary is a simple solution to this for smart CFOs.


What is 'good' treasury management?
Good treasury management turns cash, FX, and investments into strategic levers. Real-time visibility, smart idle cash deployment, and FX risk control boost efficiency, protect margins, and free CFOs to focus on growth and long-term strategy.
See how Primary can help your growing business achieve enterprise-grade cash management with startup efficiency.